geographic reader stats
Overview
o3 magazine has over 500,000 readers in more than 140
countries. The majority of our readers are in Europe (39%),
followed by North America (36%), Asia (14%), Oceania (4%),
Africa (2%), South America (2%) and the rest of the world (3%).
Europe
Europe is our largest market. Within that market, Germany has 12%
of the 39%, other large markets within Europe include the UK, France,
Norway, Finland, Spain, Portugal and the Ukraine. A large market
was defined as one with more than 5,000 readers. In most European
countries we have at least 1,000 readers. This demographic led us
to launch o3magazine.co.uk and deploy high bandwidth servers in
London.
North America
North America is our second largest market. The United States accounts
for 30% of our global readership. The remaining 6% is shared between
Canada, Mexico and Bermuda.
Rest of the world
Growing our reader base in Asia, Africa, South America and Oceania,
are key goals for o3 magazine in 2007. Sponsorship of events such as
LinuxAsia 2006, and upcoming activities with LUGs and business groups
in those regions is likely to grow our base there.
